Our partners in crime:
Bringing Democracy to the Digital Age
Our magic
Art Direction & Design
Instagram GIF
Art Direction & Design // Instagram GIF
As the 24th Knesset prepared to swear in, we seized the opportunity to connect young audiences with democracy in a fresh, engaging way. Our solution? A set of bold, eye-catching Instagram stickers designed to make political discourse more accessible and shareable.
The result? It has had viral success with nearly 4 million views, proving that even civics can be a social media sensation.
Swearing in Democracy – The Cool Way
As the 24th Knesset prepared for its swearing-in ceremony and the visitor center was set to reopen, it was the perfect moment to engage Israeli youth with the power of democracy. But here lay the challenge—how do you make politics exciting in the digital age?
Innovation Meets Tradition
When the Knesset approached us, they weren’t looking for just another campaign; they wanted something fresh, engaging, and made for the social media generation. Our answer? Instagram stickers! We crafted a bold, trendy concept—colorful, edgy, and packed with educational value, proving that learning about democracy can actually be fun.
A Viral Victory
When the Knesset approached us, they weren’t looking for just another campaign; they wanted something fresh, engaging, and made for the social media generation. Our answer? Instagram stickers! We crafted a bold, trendy concept—colorful, edgy, and packed with educational value, proving that learning about democracy can actually be fun.
