Kaltura
Where Video Powers Culture and Community
Our
expertise
Employer Branding
Social Media Management
Creative Strategy
Storytelling
Visual Design
Copy & Microcopy
Video Prodution
Employer Branding // Social Media Management // Creative Strategy // Storytelling // Visual Design // Copy & Microcopy // Video Prodution
At Kaltura, a powerhouse in video experiences, the corporate culture mirrors its open, flexible, and collaborative products. As the driving force behind their employer branding, our mission was clear: broadcast their unique work ethos to the world. The tapestry of Kalturian life is woven with diverse threads, making it a rich, nurturing, and exciting environment for all.
01
Making Kalturian Life Unmissable: A Social Showcase
Kaltura’s Instagram page became our canvas for an engaging employer branding strategy. Highlights offered a glimpse into different facets of Kalturian life, creating a compelling first impression. Our on-grid mosaic showcased the varied aspects of a Kalturian's journey, reflecting the diversity that defines their work culture. From heartfelt Father's Day stories to corporate tales on LinkedIn, we transformed Kalturian life into an unmissable spectacle.
02
Beyond the Screen: Kaltura's Impact on Social Media
Our journey extended to Instagram's stories, where we asked Kalturians to share career advice from their dads, resulting in a carousel of heartwarming moments. Venturing onto LinkedIn, we introduced corporate content to the professional sphere. Creating a branded sticker pack for Kalturians garnered over 500K views on Giphy.com, solidifying Kaltura's presence on Instagram. Kaltura's vibrant culture shone through in every post, making an indelible mark on social media landscapes.
