eToro
Unleashing FinTech's Potential
Our
expertise
Employer Branding
Social Media Management
Creative Strategy
Storytelling
Visual Design
Copy & Microcopy
Employer Branding // Social Media Management // Creative Strategy // Storytelling // Visual Design // Copy & Microcopy
Enter the realm of FinTech giant eToro – the pioneering social investing platform. On a mission to turn the world of investment accessible to everyone, eToro approached Brainnü for an employer branding journey. Aligned with their vision of building a community, our collaboration birthed a slogan that resonates with the essence of eToro's mission – connecting the world through investment. Join us as we redefine the narrative of FinTech and make investing a communal experience.
01
Laying the Foundation
How do you build a community in the digital age? You go on social media! Hence we launched ‘eToro Life’ Facebook page. Every community that’s made of thousands of people is bound to have multiple stories to tell. To have eTorians’ stories come across in the most compelling way, we’ve come up with content segments that focus on the different aspects of eTorian life. Add to that some one-time content pieces and original OBM’s, and you’ve got yourself a well-built social media strategy!
02
Revolutionizing Recruitment: eToro's Digital Twist
In the dynamic landscape of FinTech, eToro stands as a beacon of innovation. Partnering with Brainnü for an employer branding venture, eToro aimed to showcase its commitment to a global community. Our collaboration birthed a compelling slogan that echoed eToro's vision. Beyond the ordinary, we ventured into the uncharted territory of April Fool's Day, challenging the conventional recruitment campaigns with a digital twist. Join us in redefining the future of FinTech and embracing the unexpected.
02
Revolutionizing Recruitment: eToro's Digital Twist
In the dynamic landscape of FinTech, eToro stands as a beacon of innovation. Partnering with Brainnü for an employer branding venture, eToro aimed to showcase its commitment to a global community. Our collaboration birthed a compelling slogan that echoed eToro's vision. Beyond the ordinary, we ventured into the uncharted territory of April Fool's Day, challenging the conventional recruitment campaigns with a digital twist. Join us in redefining the future of FinTech and embracing the unexpected.
